A Place At Home Franchise

A Place At Home is a non-medical in-home senior care franchise, founded in Omaha, Nebraska in 2012 and part of Dovida since February 2026. Our owners build locally rooted care organizations that help older adults remain safe, supported, and connected in their own homes, while giving families a dependable partner as care needs change. This is an active owner-operator opportunity best suited for Mission Driven Leaders, Corporate Pivoters, or Built to Sell Operators. What sets our model apart is consultative, relationship-led growth. Owners are trained to identify, qualify, and cultivate referral relationships with hospitals, discharge planners, rehabilitation and skilled nursing facilities, physicians, senior living communities, case managers, and home health and hospice providers, rather than relying solely on consumer advertising. The owner journey moves in stages. It starts with hands-on business development, moves to building and leading an office team, and then turns to deepening referral networks and expanding caregiver capacity, with the owner actively leading throughout. New owners are guided by a dedicated Onboarding & Training Manager before opening, complete in-person training at our Omaha headquarters, and work with a Franchise Business Coach after launch. We’re looking for full-time leaders who want meaningful ownership of a business that serves seniors and families. That includes mission-driven healthcare professionals, corporate leaders ready to build something of their own, and operators focused on long-term enterprise value.