Crowne Plaza
We provide upscale full-service hotels under the Crowne Plaza brand group, including Crowne Plaza, Crowne Plaza Suites, Crowne Plaza Hotel & Suites, and Crowne Plaza Resort. Our hotels are typically located in major markets, important secondary cities, and leisure destinations, and we serve business travelers, conference and meeting guests, groups, and leisure travelers. Crowne Plaza Suites and Crowne Plaza Hotel & Suites offer suite-style accommodations with living space and kitchenettes, while Crowne Plaza Resort properties are designed with recreational facilities, amenities, and services for destination stays. Our hotel system includes centralized reservations, technology platforms, marketing support, guest loyalty tools, and brand standards for design, service, and operations. We operate as a branded hotel business focused on delivering consistent guest service and a strong stay experience across a global network.
Your franchise match score
Lodging & Hospitality
Brand highlights
- CEOElie W. Maalouf
- HeadquartersThree Ravinia Drive, Atlanta, GA, 30346
- Year founded1989
- Year started franchising1990
- IndustryLodging & Hospitality
- Locations open85 (-21 last three years)
Statistics & metrics
- Investment range$16,726,651 - $77,765,550
- Franchise fee$75,000
- Royalty5% of Gross Rooms Revenue (“GRR”)
- Brand fund3% of GRR
- Required Liquid CapitalN/A
- Required Net WorthN/A
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2024-03-28
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Crowne Plaza, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the Crowne Plaza franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a Crowne Plaza franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Crowne Plaza franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Crowne Plaza. | |
| Financial Performance Representations | Review any financial performance information Crowne Plaza provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 85 |
| Franchise locations | 85 |
| Corporate locations | 0 |
System growth over time
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