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Dee-O-Gee

We operate pet retail and service stores under the EarthWise Pet, GroomBar, and Dee-O-Gee names. Our stores sell pet food and supplies and offer pet grooming, pet wash services, and, at some locations, doggy daycare. We serve pet owners who want a clean, friendly store and high-quality natural or holistic pet products and services. Our business is run through neighborhood retail locations that combine product sales with hands-on pet care services. We use a common store format, operating standards, and training support to keep products, services, and customer experience consistent.

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Pets

Brand highlights

  • CEOMICHAEL SEITZ
  • Headquarters200 Palouse Street, Wenatchee, WA, 98801
  • Year founded2008
  • Year started franchising2008
  • IndustryPets
  • Locations open128 (+76 last three years)

Statistics & metrics

  • Investment range$214,500 - $557,500
  • Franchise fee$39,500
  • Royalty5% of your Gross Revenue (We reduce the Weekly Royalty Fee to 4% of your Gross Revenue if you simultaneously purchase three or more franchises from us. See Note 10.)
  • Brand fund1.5% of your Gross Revenue for the preceding week
  • Required Liquid CapitalN/A
  • Required Net WorthN/A
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FDD insights

The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.

FDD Version Referenced - Issuance Date: 2021-12-17

The Franchisor & Executives
Learn about Dee-O-Gee, its parent company, and the executive leadership team responsible for operating and supporting the franchise system.
Initial Franchise Fee
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Other Fees
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Estimated Initial Investment
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Territory
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Financial Performance Representations
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Location data

Total locations128
Franchise locations127
Corporate locations1
System growth over time

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