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ERA

ERA is a real estate brokerage brand that helps licensed broker-owners run offices under the ERA name and marketing system. We provide services for residential real estate, commercial real estate, and limited property management from office locations in local markets. Our system includes brand-specific tools, marketing and advertising support, education, referral procedures, broker communications, and productivity resources designed to help offices operate day to day. We also offer the ERA Powered format in some markets, which allows an office to use the ERA brand alongside its own name and logo. Our business is office-based and focused on serving home buyers, home sellers, and commercial clients through local brokerage teams.

Your franchise match score

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Real Estate

Brand highlights

  • CEOSusan Elizabeth Yannaccone
  • Headquarters175 Park Avenue, Madison, NJ, 07940
  • Year founded
  • Year started franchising1996
  • IndustryReal Estate
  • Locations open468 (-30 last three years)

Statistics & metrics

  • Investment range$27,350 - $245,250
  • Franchise fee$25,000
  • Royalty6% of your Gross Revenues [4]
  • Brand fundPROGRAM A: 1.5% of your Gross Revenue up to $4,000,000 (measured on an annual basis); 0.5% of Gross Revenue over $4,000,000. PROGRAM B: 2% of each Office(s) monthly Gross Revenue, subject to a monthly minimum of $476 per Office and monthly maximum of $1,707 per Office as of April 1, 2021[6]
  • Required Liquid CapitalN/A
  • Required Net WorthN/A

Learn more about the Real Estate industry:

Real estate franchises include brokerage firms, property management, and inspection services. This industry is ideal for those with a strong network and an interest in the property market.

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FDD insights

The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.

FDD Version Referenced - Issuance Date: 2021-03-30

The Franchisor & Executives
Learn about ERA, its parent company, and the executive leadership team responsible for operating and supporting the franchise system.
Business Experience
Review the professional backgrounds and relevant business experience of ERA's executives, directors, and key management personnel.
Litigation
Understand any past or pending legal actions involving ERA, its affiliates, or key personnel that may be relevant to prospective franchisees.
Estimated Initial Investment
Review the estimated total initial investment required to open a ERA franchise, including startup costs and working capital estimates.
Financial Performance Representations
Review any financial performance information ERA provides, including revenue or earnings data, if disclosed.

Location data

Total locations468
Franchise locations468
Corporate locations0
System growth over time

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