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Floor Coverings International

Mobile retail floor covering and window treatments business that brings product samples to customers’ homes or businesses, helps them choose flooring and window treatment options, and arranges product ordering and installation.

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Home Services

Brand highlights

  • CEOThomas W. Wood
  • Headquarters5390 Triangle Parkway, Norcross, GA, 30092
  • Year founded1998
  • Year started franchising1998
  • IndustryHome Services
  • Locations open252 (+81 last three years)

Statistics & metrics

  • Investment range$180,350 - $243,500
  • Franchise fee$53,000
  • RoyaltyThe greater of 5% of Gross Sales or $833 per month in your first twelve (12) months of operations (whole or partial), $1,250 per month for months thirteen (13) through twenty-four (24) of operations, or $1,667 per month thereafter. (Minimum Royalties).
  • Brand fund3% of Gross Sales.
  • Required Liquid CapitalN/A
  • Required Net WorthN/A

Brand superpowers

  • We have changed the way people buy flooring
  • Worldclass training and support
  • Happy Franchisees with high satisfaction ratings
  • Award wining marketing programs
  • Technology
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The minimum financial requirements for Floor Coverings International is [unavailable] Net Worth and [unavailable] Liquid Capital. Do you meet these requirements?

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FDD insights

The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.

FDD Version Referenced - Issuance Date: 2024-03-25

The Franchisor & Executives
Learn about Floor Coverings International, its parent company, and the executive leadership team responsible for operating and supporting the franchise system.
Initial Franchise Fee
Learn about the initial franchise fee required to join the Floor Coverings International franchise system and what that fee covers.
Other Fees
Understand the ongoing and additional fees associated with owning a Floor Coverings International franchise, including royalties, marketing contributions, and other required payments.
Estimated Initial Investment
Review the estimated total initial investment required to open a Floor Coverings International franchise, including startup costs and working capital estimates.
Territory
Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Floor Coverings International.
Financial Performance Representations
Review any financial performance information Floor Coverings International provides, including revenue or earnings data, if disclosed.

Location data

Total locations252
Franchise locations252
Corporate locations0
System growth over time

FAQs

Find answers to your questions about Floor Coverings International.

Franchisee reviews

See feedback from owners about their experience with Floor Coverings International.

2.7

Based on 3 reviews

5 stars
0%
4 stars
0%
3 stars
67%
2 stars
33%
1 star
0%

FORMER FRANCHISEE

Number of Locations: 1

Jan 29, 2026

The franchisee expressed a strongly negative view of the brand, indicating they are extremely unlikely to recommend it or repurchase based on their experience. They reported financial results and ROI well below expectations, citing an inability to scale profitably and that payments to the franchisor often exceeded their own earnings. Ongoing support and the effectiveness of recommended customer acquisition strategies were viewed as below expectations, though initial training and the provided technology were only adequate.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
Tech
ROI
Hiring Employees

CURRENT FRANCHISEE

Number of Locations: 2

Dec 17, 2025

The franchisee’s overall sentiment is mixed to negative, driven primarily by disappointing financial outcomes despite some operational strengths. They gave strong marks for initial onboarding and training and were pleased with the franchisor’s technology, while ongoing support and customer acquisition were viewed as adequate. However, financial results and ROI fell well below expectations and the time commitment did not align with what was anticipated, leading to a low likelihood to repurchase or expand and only a moderate willingness to recommend the brand.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
Tech
ROI
Hiring Employees

FRANCHISEE

Number of Locations: 1

Aug 27, 2025

Everybody is nice and helpful; they want you to succeed. But the way the system is set up, it's difficult to be successful. LOOK at region which are successful compared to regions struggling.

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