Floor Coverings International
Established in 1988, Floor Coverings International® is the premier in-home flooring service offering an exceptional high-touch experience. We guide you through every step of your flooring project, from selection to installation, addressing concerns and keeping you updated on the work's progress. We pride ourselves in our consultative approach, arranging in-home consultations at your convenience. Our Design Associates, along with our Mobile Flooring Showroom®, come to you, facilitating the designing of your perfect space, and providing expert advice on various flooring products and their specific installation requirements. Our extensive inventory comprises renowned, national brands offering a range of carpets, hardwoods, tiles, stones, vinyl, and more, catering to every style and budget. Our Mobile Flooring Showroom®'s flexibility allows you to see how different flooring options will look in your home, thus ensuring your choices are well-informed. Post-selection, our professional flooring contractors meticulously carry out the installation process, from moving furniture to preparing the subfloor. A follow-up process is set in motion 7-10 days post-completion to evaluate the performance of your new floor, reaffirming our commitment to your satisfaction. With over 350,000 delighted customers, Floor Coverings International® stands for trust, superior service, and uncompromising quality in flooring solutions.
Your franchise match score
Home Services
Brand highlights
- CEOThomas W. Wood
- Headquarters5390 Triangle Parkway, Norcross, GA, 30092
- Year founded1988
- Year started franchising1988
- IndustryHome Services
- Locations open215 (+56 last three years)
Statistics & metrics
- Investment range$200,600 - $282
- Franchise fee$55,000
- Royalty5% of Produced Sales
- Brand fund3
- Required Liquid Capital$60,000
- Required Net Worth$500,000
- Average Gross Margin44%
- Average Success Rate 46%
Brand superpowers
We have changed the way people buy flooring
Worldclass training and support
Happy Franchisees with high satisfaction ratings
Award wining marketing programs
Technology
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2023-03-17
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Floor Coverings International, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the Floor Coverings International franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a Floor Coverings International franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Floor Coverings International franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Floor Coverings International. | |
| Financial Performance Representations | Review any financial performance information Floor Coverings International provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 215 |
| Franchise locations | 215 |
| Corporate locations | 0 |
System growth over time
FAQs
Find answers to your questions about Floor Coverings International.
Franchisee reviews
See feedback from owners about their experience with Floor Coverings International.
Based on 3 reviews
FORMER FRANCHISEE
Number of Locations: 1
Jan 29, 2026The franchisee expressed a strongly negative view of the brand, indicating they are extremely unlikely to recommend it or repurchase based on their experience. They reported financial results and ROI well below expectations, citing an inability to scale profitably and that payments to the franchisor often exceeded their own earnings. Ongoing support and the effectiveness of recommended customer acquisition strategies were viewed as below expectations, though initial training and the provided technology were only adequate.
PERFORMANCE SCORECARD
CURRENT FRANCHISEE
Number of Locations: 2
Dec 17, 2025The franchisee’s overall sentiment is mixed to negative, driven primarily by disappointing financial outcomes despite some operational strengths. They gave strong marks for initial onboarding and training and were pleased with the franchisor’s technology, while ongoing support and customer acquisition were viewed as adequate. However, financial results and ROI fell well below expectations and the time commitment did not align with what was anticipated, leading to a low likelihood to repurchase or expand and only a moderate willingness to recommend the brand.
PERFORMANCE SCORECARD
FRANCHISEE
Number of Locations: 1
Aug 27, 2025Everybody is nice and helpful; they want you to succeed. But the way the system is set up, it's difficult to be successful. LOOK at region which are successful compared to regions struggling.