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Granite Garage Floors
Granite Garage Floors is a premium concrete coating and garage makeover franchise. The home-based model is built around a specialized, high-visual-impact service backed by premium materials, advanced technical training, and a brand promise that says it clearly: The Strongest Survive. Franchisees serve both residential and commercial customers with durable floor coating solutions, plus storage upgrades like slatwall, cabinets, and accessories. It’s a straightforward, sales-driven business with multiple ways to grow in an underserved category.
Your franchise match score
Home Services
Brand highlights
- CEOTheodore Demarino
- Headquarters
- Year founded2009
- Year started franchising2013
- IndustryHome Services
- Locations open55 (+40 last three years)
Statistics & metrics
- Investment range$149,500 - $222,200
- Franchise fee$50,000
- Royalty6.5%
- Brand fund2%
- Required Liquid Capital$50,000
- Required Net Worth$150,000
- Average Gross Sales$729,404
Brand superpowers
Solid Support Team
Simple Business Model
Effective Marketing program
High-performance products
Training
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Ideal candidate profile
Strong Sales Ability
Owner Operator Preferred
Passion to Help People
No Industry Experience Required
Values Outstanding Customer Service
Business Acumen
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2025-04-29
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Granite Garage Floors, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the Granite Garage Floors franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a Granite Garage Floors franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Granite Garage Floors franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Granite Garage Floors. | |
| Financial Performance Representations | Review any financial performance information Granite Garage Floors provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 55 |
| Franchise locations | 55 |
| Corporate locations | 0 |
System growth over time
FAQs
Find answers to your questions about Granite Garage Floors.
Franchisee reviews
See feedback from owners about their experience with Granite Garage Floors.
Based on 1 reviews
FRANCHISEE
Number of Locations: 5
Oct 8, 2025The franchisee’s overall sentiment is mixed: they are likely to purchase again, yet express dissatisfaction with changes under new ownership. Financial results and the required time commitment have only somewhat met the expectations set during the sales process. They also note that franchisor-mandated technology has been unhelpful and has made operations more difficult.