Honest
Honest is a fast-casual restaurant concept focused on Indian street food dishes cooked to order, along with related menu items served in a traditional restaurant, cafeteria, or canteen-style setting. We serve customers looking for high-quality quick-service Indian food, including families, students, and business guests. Our restaurants offer food for dine-in, carry-out, delivery, and catering. We operate using a proprietary system and a range of trademarked products and menu elements that help deliver a consistent guest experience. We also use proprietary spices and other ingredients to support the flavors and recipes that define the Honest menu.
Your franchise match score
Fast Food
Brand highlights
- CEOAbhishek Gupta
- Headquarters95 Christopher Columbus Drive, Jersey City, NJ, 07302
- Year founded2016
- Year started franchising2016
- IndustryFast Food
- Locations open22 (+16 last three years)
Statistics & metrics
- Investment range$603,900 - $862,950
- Franchise fee$20,000
- Royalty5.5% of Gross Revenues, or up to 16.5% while in default of any provision of the Franchise Agreement other than those defaults listed in Sections 17.01 or 17.02. See Note 1.
- Brand fundMinimum – 0.5% of Gross Revenues. Maximum – 3% of Gross Revenues
- Required Liquid CapitalN/A
- Required Net WorthN/A
Learn more about the Fast Food industry:
Fast food franchises are a staple of the food industry, offering quick and convenient dining options. This sector is highly competitive but offers significant potential for high-volume sales.
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2021-06-03
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Honest, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Business Experience | Review the professional backgrounds and relevant business experience of Honest's executives, directors, and key management personnel. | |
| Litigation | Understand any past or pending legal actions involving Honest, its affiliates, or key personnel that may be relevant to prospective franchisees. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Honest franchise, including startup costs and working capital estimates. | |
| Financial Performance Representations | Review any financial performance information Honest provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 22 |
| Franchise locations | 22 |
| Corporate locations | 0 |
System growth over time
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