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LINE-X
Founded in 1993 and franchising since 1999, LINE-X is globally recognized for setting the industry standard in the protective vehicle coatings and automotive aftermarket sector. While best known for its signature spray-on bedliners, the brand has evolved into a comprehensive vehicle upfitting and protective coatings franchise with locations throughout the United States and Canada, with each location now a 21-core service offering ranging from truck accessories and off-road equipment to commercial coatings and fleet upfitting. Operating in the thriving $53 billion specialty equipment automotive aftermarket, LINE-X has consistently earned top recognition in Entrepreneur Magazine's Franchise 500 — most recently ranked #1 in the Miscellaneous Automotive Products and Services category in 2024. LINE-X protective coatings are also utilized in commercial, industrial, agricultural, and military applications — including being the first to develop a bomb blast coating tested by the Army Corps of Engineers and the Air Force Research Laboratory, and the first to apply a non-skid pure polyurea onboard a U.S. Navy submarine.
Your franchise match score
Automotive
Brand highlights
- CEOJames D. Scott
- Headquarters301 James Record Road, Huntsville, AL, 35824
- Year founded1993
- Year started franchising1999
- IndustryAutomotive
- Locations open443 (+35 last three years)
Statistics & metrics
- Investment range$401,815 - $1,002,652
- Franchise fee$50,000
- Royalty6% and 2%
- Brand fund1.5%
- Required Liquid Capital$100,000
- Required Net Worth$350,000
- N/AN/A
- N/AN/A
Brand superpowers
Unmatched Brand Recognition & Cult Following
Proven Military & Commercial-Grade Applications
Digital Marketing Machine
Proprietary Chemistry
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Ideal candidate profile
Desire to scale / multi-unit ownership
No Industry Experience Required
Values Outstanding Customer Service
Ability to recruit and scale a team
Community Centric
Leadership Skills
Sales or Management Experience
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2021-09-01
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about LINE-X, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the LINE-X franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a LINE-X franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a LINE-X franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by LINE-X. | |
| Financial Performance Representations | Review any financial performance information LINE-X provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 443 |
| Franchise locations | 441 |
| Corporate locations | 2 |
System growth over time
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