Marriott
We operate full-service Marriott hotels and JW Marriott hotels that serve discerning business and leisure travelers. Our hotels typically range from about 100 to 2,000 guestrooms and offer restaurants and lounges, room service, catering, banquet services, meeting rooms, ballrooms, business centers, and fitness and recreation facilities. JW Marriott properties provide a more luxury-focused experience with larger guestrooms, elevated food and beverage offerings, and a higher level of service. We also operate Marriott Suites hotels and Marriott Hotel and Conference Center properties, which add all-suite accommodations or expanded conference facilities. Across the system, we use shared brand standards, training, reservation and revenue management tools, marketing programs, and quality controls to deliver a consistent guest experience.
Your franchise match score
Lodging & Hospitality
Brand highlights
- CEOAnthony Capuano
- Headquarters7750 Wisconsin Avenue, Bethesda, MD, 20814
- Year founded1957
- Year started franchising1968
- IndustryLodging & Hospitality
- Locations open368 (-1 last three years)
Statistics & metrics
- Investment range$93,910,590 - $168,938,990
- Franchise fee$100,000
- Royalty6% of gross room sales, plus 3% of gross food and beverage sales
- Brand fundcontribution to the Marketing Fund of 1% of gross room sales
- Required Liquid CapitalN/A
- Required Net WorthN/A
Learn more about the Lodging & Hospitality industry:
From hotels and motels to vacation rentals, the lodging industry is a cornerstone of the travel sector. Franchises in this category offer the chance to be part of the global tourism economy.
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2025-03-31
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Marriott, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Business Experience | Review the professional backgrounds and relevant business experience of Marriott's executives, directors, and key management personnel. | |
| Litigation | Understand any past or pending legal actions involving Marriott, its affiliates, or key personnel that may be relevant to prospective franchisees. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Marriott franchise, including startup costs and working capital estimates. | |
| Financial Performance Representations | Review any financial performance information Marriott provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 368 |
| Franchise locations | 245 |
| Corporate locations | 123 |
System growth over time
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