Pure Fitness
Pure Fitness is a high-value, low-price gym concept built around flexible memberships, 24/7 access, and convenient digital tools. We provide members with cardio and strength equipment, free weights, exercise classes, cycle classes, and personal training in a welcoming club environment. Members can sign up online in minutes, use contactless access, and take advantage of virtual coaching, live on-demand classes, and workouts through our app. Our clubs also offer extras such as vending, sports drinks, body composition scans, and recovery massage beds. We operate as full-service fitness clubs in small, medium, and large retail spaces, serving people who want an affordable, flexible place to work out.
Your franchise match score
Fitness
Brand highlights
- CEOClive Chesser
- Headquarters6701 Frontier Drive, Springfield, VA, 22150
- Year founded2021
- Year started franchising2022
- IndustryFitness
- Locations open3 (+3 last three years)
Statistics & metrics
- Investment range$1,044,500 - $2,973,500
- Franchise fee$50,000
- Royalty6% of Gross Sales per gym
- Brand fund1% of Gross Sales
- Required Liquid CapitalN/A
- Required Net WorthN/A
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FDD insights
The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.
FDD Version Referenced - Issuance Date: 2024-05-09
| Category | Detail | View |
|---|---|---|
| The Franchisor & Executives | Learn about Pure Fitness, its parent company, and the executive leadership team responsible for operating and supporting the franchise system. | |
| Initial Franchise Fee | Learn about the initial franchise fee required to join the Pure Fitness franchise system and what that fee covers. | |
| Other Fees | Understand the ongoing and additional fees associated with owning a Pure Fitness franchise, including royalties, marketing contributions, and other required payments. | |
| Estimated Initial Investment | Review the estimated total initial investment required to open a Pure Fitness franchise, including startup costs and working capital estimates. | |
| Territory | Understand how franchise territories are defined, whether they are exclusive, and under what circumstances they may be modified by Pure Fitness. | |
| Financial Performance Representations | Review any financial performance information Pure Fitness provides, including revenue or earnings data, if disclosed. |
Location data
| Total locations | 3 |
| Franchise locations | 0 |
| Corporate locations | 3 |
System growth over time
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