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HobbyTown

Brick-and-mortar retail stores selling hobby, toy, entertainment, educational, collectible, and gift merchandise, including model railroading, radio-controlled items, tools, paints, models, games, model rockets, science kits, art supplies, and educational/recreational toys for hobbyists.

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Entertainment

Brand super powers

  • Only combined hobby & toy retailing franchise in the country
  • Parent AMain - providing website/software/technology dev.
  • Exclusive product distribution
  • Extensive corporate support system
  • Established and proven brand

Brand highlights

  • CEOKendall Bennett
  • Headquarters2930 Ridge Line Road, Lincoln, NE, 68516
  • Year founded1985
  • Year started franchising1985
  • IndustryEntertainment
  • Locations open94 (-16 last three years)

Statistics & metrics

  • Investment range$350,000 - $620,000
  • Franchise fee$49,500
  • Royalty4.75% of gross sales
  • Brand fund2% of gross sales
  • Required Liquid Capital$150,000
  • Required Net Worth$500,000

Learn more about the Entertainment industry:

Entertainment franchises include movie theaters, bowling alleys, and escape rooms. This sector thrives on providing memorable experiences and leisure activities for individuals and families.

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Check territory availability

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Check Territory Availability

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State

The minimum financial requirements for HobbyTown is $500,000 Net Worth and $150,000 Liquid Capital. Do you meet these requirements?

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FDD insights

The information shown below is derived from publicly available franchise disclosure documents (FDDs), including the version issued as of the issuance date listed below, and other third-party sources. This information may not reflect the most current FDD. It is provided for general informational purposes only and is not part of any franchise offering or sales process. Franchise Sidekick is not providing or furnishing an FDD in accordance with FTC requirements. You should obtain and review the most current official FDD directly from the franchisor before making any investment decision.

FDD Version Referenced - Issuance Date: 2025-04-02

The Franchisor & Executives
Learn about HobbyTown, its parent company, and the executive leadership team responsible for operating and supporting the franchise system.
Business Experience
Review the professional backgrounds and relevant business experience of HobbyTown's executives, directors, and key management personnel.
Litigation
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Estimated Initial Investment
Review the estimated total initial investment required to open a HobbyTown franchise, including startup costs and working capital estimates.
Financial Performance Representations
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Location data

Total locations94
Franchise locations94
Corporate locations0
System growth over time

FAQs

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Franchisee reviews

See feedback from owners about their experience with HobbyTown.

3.5

Based on 2 reviews

5 stars
0%
4 stars
50%
3 stars
50%
2 stars
0%
1 star
0%

CURRENT FRANCHISEE

Number of Locations: 1

The franchisee reported a generally positive experience with the brand, though they are hesitant about expanding. They highlighted excellent ongoing support and noted that financial results are meeting the expectations set during the sales process with strong ROI. However, they indicated little interest in purchasing additional units.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
Tech
ROI
Hiring Employees

CURRENT FRANCHISEE

Number of Locations: 1

The franchisee expressed a positive experience with the brand, indicating strong overall satisfaction and a high likelihood to repurchase and recommend. They highlighted solid ongoing support, financial results and ROI that meet expectations, and effective technology and customer acquisition strategies. However, they reported difficulty hiring qualified employees and felt initial onboarding/training was only adequate, with only moderate interest in expanding.

PERFORMANCE SCORECARD
Onboarding/Training
Customer Acquisition
Ongoing Support
Tech
ROI
Hiring Employees
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